We were lucky enough to have Charlotte Garfield, Social Media Manager at ACCA, speaking at our winter conference, Social Media: Finding your Voice.
In this exclusive video of her presentation, Charlotte discusses why we need to ‘slow down the hamster wheel’ of social media. Speaking from her experience at ACCA, Charlotte explains why we have to start creating content that is meaningful, relevant and of a high quality, rather than simply producing as much as possible as quickly as possible. She also provides a valuable insight into the kind of content that creates discussion and thereby strengthens the connection of users, allowing an organisation to use social media to achieve its goals.
Click “Read More” to watch the video!